Atrium's Sales Leadership Academy
Amazing Resources for Modern Sales Leaders
Below are Atrium's resources specifically targeted for sales leaders - managers of managers and more. Go forth and be excellent! (Do you manage reps directly? Go check out the AE Manager and SDR Manager Academies)
Guides & Toolkits
- Sales Excellence Maturity Model
- AE & SDR Metrics Inspection & Diagnosis Guide
- Guide to Successful AE & SDR Onboarding and Ramp
- Data-Driven AE & SDR 1:1s Video Tutorial & Guide (
video) - Performance Conversation & PIPs Video Tutorial ( video)
- Guide to Making Performance Conversations Easy
- Instrumenting Newly WFH Sales Organizations Deck
- Sales Management in a Downturn Deck
- The Sales Leader's Guide to Forecasting
- Sales Math Video Tutorial ( video) (Including AE & SDR sales math)
- Sales Scaling & Headcount Planning Guide
MASTERCLASSES
- Be the King (Not Jester) of the Board Room: Data-Driven Board Meetings for Sales Leader ( video)
- Taming The Chaos: Mastering 2nd Level Sales Leadership ( video)
- Put Me In Coach: From Underdog To Overperformer ( video)
- Level Up Your Reps With Data-Driven 1:1s ( video)
- Not 2 Fast or Furious: Ramping for Success ( video)
- How To Hybrid: Managing Distributed Sales Teams ( video)
- Setting & Managing Goals for AE & SDR Teams ( video)
- Instrumenting Newly WFH Sales Organizations Deck ( video)
- Sales Math for Managing AEs & SDRs ( video)
- Performance Conversations & PIPs ( video)
- Sales Moneyball Moment: Why Data-Driven Sales Management is Critical for Modern Sales ( video)
- Servant Leadership Sales Ops ( video)
Data-driven sales management in practice
- How Figma Nails the Science of Sales: MasterClass on Data-Driven Sales Management ( video)
- Take Sales Prospecting from Good to Great (feat. Sonar & Health Recovery Systems) ( video)
- Amazing Data-Driven SDR Management (feat. Iterable & Aspire IQ)
- How SalesLoft Sets the Gold Standard for Sales Development ( video)
- Keys to Revenue Excellence with RevOps (feat. Sonar & Sendoso)
- Legendary Data-Driven Sales Management (feat. Chorus & SaasOptics)
- How Rev.com Scaled Sales with Data-Driven Sales Management ( video)
- Radically Increase Pipeline with Actionable Data (feat. Gong & Vanta) ( video)
Calculators & Models
- SDR Activity-to-Opp-Creation Goal Calculator
- SDR Activity, Accounts, and Contacts Calculator
- AE Utilization and SDR Support Ratio Calculator
More fantastic sales excellence resources
