Sales Performance Management Resource Center

Resources for every role in your sales organization that cares about modern sales performance excellence.

Zight 2025-04-07 at 1.21.11 PM

Guides & Toolkits

๐Ÿ› ๏ธ Modern Sales Organization Maturity Model
๐Ÿ› ๏ธ Sales Metrics Inspection & Diagnosis Guide
๐Ÿ› ๏ธ Successful AE & SDR Onboarding and Ramp Guide
๐Ÿ› ๏ธ Making Performance Conversations Easy Guide
๐Ÿ› ๏ธ Sales Management in a Downturn Deck
๐Ÿ› ๏ธ The Sales Manager's Guide to Forecasting
๐Ÿ› ๏ธ Sales Scaling & Headcount Planning Guide
๐Ÿ› ๏ธ Sales Metrics That Matter Most

Calculators & Models

๐Ÿงฎ SDR Activity-to-Opp-Creation Goal Calculator
๐Ÿงฎ SDR Activity, Accounts, and Contacts Calculator
๐Ÿงฎ AE Utilization and SDR Support Ratio Calculator

Sales Management Templates

๐Ÿ“ Rep <-> Manager Data-Driven 1:1 Meeting Agenda Template
๐Ÿ“ VP <-> Manager Leadership 1:1 Meeting Agenda Template
๐Ÿ“ Performance Improvement Plan (PIP) Template
๐Ÿ“ Sales Metrics Levels Setting & Publishing Template
๐Ÿ“ Internal Quarterly Business Review ("QBR") Deck Template

Leveling Up Your Sales Career

๐Ÿš€ Making Chief Revenue Officer
๐Ÿš€ Making VP of Revenue Operations

Sales Performance Management in Practice

๐ŸŽฅ Closing The Sales Performance Gap: Creating a Culture of Accountability
๐ŸŽฅ Here To Win: How Gainsight Created a Sales Team Culture of High Performance
๐ŸŽฅ How Figma Nails the Science of Sales: MasterClass on Data-Driven Sales Management
๐ŸŽฅ Take Sales Prospecting from Good to Great (feat. Sonar & Health Recovery Systems)
๐ŸŽฅ Legendary SDR Managers: What it Takes (feat. PartnerStack)
๐ŸŽฅ Amazing Data-Driven SDR Management (feat. Iterable & Aspire IQ)
๐ŸŽฅ How SalesLoft Sets the Gold Standard for Sales Development
๐ŸŽฅ Keys to Revenue Excellence with RevOps (feat. Sonar & Sendoso)
๐ŸŽฅ Legendary Data-Driven Sales Management (feat. Chorus & SaasOptics)
๐ŸŽฅ How Rev.com Scaled Sales with Data-Driven Sales Management
๐ŸŽฅ Radically Increase Pipeline with Actionable Data (feat. Gong & Vanta)
๐ŸŽฅ How to Enable the Data-Driven Sales Manager (feat. Checkr)
๐ŸŽฅ Standardize Your Sales Manager's Playbook
๐ŸŽฅ How to Build A Rep Ramping Machine for RevOps and Sales Leadership
๐ŸŽฅ The Goal Driven Sales Org: How Sales Leaders & RevOps Can Set Goals to Drive High Performance
๐ŸŽฅ How Modern Sales Leaders Drive Team Performance With Managerial Leverage
๐ŸŽฅ Sales Manager Enablement Best Practices with Paul Butterfield

Performance Gap Content

Masterclasses

๐ŸŽฅ 2024 The Year Sales Management Woke Up
๐ŸŽฅ Data-Driven Board Meetings for Sales Leaders

๐ŸŽฅ Mastering 2nd Level Sales Leadership
๐ŸŽฅ Servant Leadership Revenue Operations
๐ŸŽฅ Data-Driven Golf and Sales Management
๐ŸŽฅ Put Me In Coach: From Underdog To Overperformer
๐ŸŽฅ Level Up Your Reps With Data-Driven 1:1s
๐ŸŽฅ Data-Driven Sales Rep Ramping
๐ŸŽฅ Motivate, Manage, and Measure Remote & Hybrid Teams
๐ŸŽฅ Setting & Managing Goals for AE & SDR Teams
๐ŸŽฅ Instrumenting Newly WFH Sales Organizations Deck
๐ŸŽฅ "Sales Math" for Managing AEs & SDRs
๐ŸŽฅ Performance Conversations & PIPs
๐ŸŽฅ Sales Moneyball Moment: Why Data-Driven Sales Management is Critical for Modern Sales
๐ŸŽฅ Unlock Secrets of Sales Expertise: How to Scale Your GTM Motion
๐ŸŽฅ Behind Closed Deals: Unveiling the Secrets of High-Performing Sales Organizations
๐ŸŽฅ Welcome to the Big Leagues: Secrets of Private Equity-Backed Scaled Sales Excellence
๐ŸŽฅ AI and Sales Management: Fact, Fiction, and Future
๐ŸŽฅ Pivoting To An Efficiency First Sales Org

Fireside Chats

๐Ÿ”ฅ Fireside Chat with Zachary Miller: Former VP of Sales at Highspot
๐Ÿ”ฅ Fireside Chat with Sam Blond: Former CRO at Brex
๐Ÿ”ฅ Fireside Chat with Bill Binch: Former CRO of Pendo, Managing Director of Marketo 
๐Ÿ”ฅ Fireside Chat with Jeff Depa: CRO at Gainsight
๐Ÿ”ฅ Fireside Chat with Blake Bartlett: Sales Tech Investor Extraordinaire
๐Ÿ”ฅ Fireside Chat with Kris Rudeegraap: CEO of Sendoso
๐Ÿ”ฅ Fireside Chat with Rich Liu: CRO at Everlaw
๐Ÿ”ฅ Fireside Chat with Marc Wendling: Making $75 Billion History
๐Ÿ”ฅ Fireside Chat with Daniel Head: Former CRO at Braze who achieved $200 million in ARR
๐Ÿ”ฅ Fireside Chat with Kelly Breslin Wright, President & COO @ Gong
๐Ÿ”ฅFireside Chat With Pablo Dominguez, Operating Partner At Insight Partners
๐Ÿ”ฅ Fireside Chat with Jason Lemkin, Founder @ SaaStr
๐Ÿ”ฅ Fireside Chat with Mark Roberge, Founding CRO @ Hubspot