Sales Performance Improvement Plan Template 

Performance improvement plans (PIPs) aren’t fun for anyone, but they are necessary when a rep is missing the expectations required of their position. 

Atrium Performance Improvement Plan Thumb-1

When it gets to the point that you need to formally implement a PIP, it must be clear, concise, and well-documented, including clear expectations for behavioral changes, overall time frames, and the performance metrics that will prove changes are happening.  

Atrium’s “Sales Performance Improvement Plan Template” includes sections for:

  • Specific areas of improvement
  • Relevant performance metrics 
  • Desired performance levels
  • Consequences of non-improvement


This template will help you comfortably navigate performance improvement conversations and prepare you with the right intel for a rep’s plan of action.